Can Design Touch Someone's Heart?

Reaction video for Stefan Sagmeister's class Can Design Touch Someone's Heart 

"My approach was to touch the hearts of metro musicians by making posters for three of them, that I randomly picked on the L Train. Aim of the project is to touch a community's heart by usign the elements of design." - Ali Emre Doğramacı Shot by Sabri Akin & Qian Gao.

Music by CAN - Nineteenth Century Man

YES! I am obviously biased, but believe that design can touch someone's heart. What I like about this project is that the people the designer reached out to were performers at subway stations along the L train, New York City. People he probably saw on a regular basis and decided to not overlook them anymore. I love the work he makes, how it relates to each individual performer, and how it makes that individual feel. Not one is accepted without a smile. Point proven. 

WATCH IT HERE